IM is an industry-leading BEV brand characterized by impeccable taste and a futuristic mindset.
In our pursuit of innovation, we explore new possibilities for intelligent and amazing travel experiences.
= Intelligent MobilityTo be IM is to believe in more than just getting there. It is a focus on intelligent solutions, advanced technology & make every moment count towards your destination.
= what I amFor our customers, this is a promise to discover their true selves.
Our brand is dedicated to co-create this moment with them.
To shape a new era of intelligent travel, together.
Our logo was born out of a transformation from our English name IM, while also representing the binary code.
A design philosophy that represents our dual focus on aestheticism and technology.
The image of our brand represents who we are.
Modern and approachable.
IM MOTORS is an innovative corporation co-founded by SAIC MOTOR, Alibaba Group and ZJ Hi-Tech, designing, developing and manufacturing high-end smart electric cars.
Invested by the 3 corporate giants, followed by our strategic partners, IM’s value widely-recognized by the market.
The fusion of product and experience.
The concept fused the IM logo into the spatial design while the material
mix strategy reflects the warmth interior design of IM products.
